Doing things the FitzWay also means constantly creating ways to become better at what we do. Recently we have gained ISO Certification, the highest certification available for customer service in business; we have developed programs to help protect our environment including recycling and innovative energy-saving practices; we have received The National Capital Business Ethics Award for the way we do business, we created the largest Child Safety Seat inspection program in the nation with the support of the National Highway Traffic Safety Administration.
There are many other aspects to the FitzWay including how we price our vehicles with posted final “delivered prices” on each car, eliminating the hassle and haggle of negotiating; our 150% Best Price Guarantee that assures our customers of the best price…always; our Loaner Car and Buyer Protection Plans providing our customers with peace of mind; our Certified Used Vehicles program that includes one of the most thorough inspection processes in the industry, and much more. Read on to find out about how the FitzWay of doing business has made Fitzgerald Auto Malls the consumer choice for car buying for over 40 years.
The “FitzWay” Heritage:
In 1966 Jack Fitzgerald founded Fitzgerald's Colonial Dodge in North Bethesda, Maryland. From the beginning the guiding principle of this new dealership was to provide exceptional value in the most comfortable, customer friendly sales and service environment possible. Today, Fitzgerald Auto Malls represents over twenty brands at nine Auto Mall locations. Today that same guiding principal continues. Over the years we have listened to our customers and responded to their suggestions.
When our customers told us they would prefer we eliminate the need to negotiate prices, we introduced no-hassle, no-haggle discount posted prices... on every new car and truck... and now on the Internet. - When our customers told us that the most difficult part of the service experience was finding alternative transportation, we developed our Loaner Car Program.
- When our customers told us that they wanted the increased peace-of-mind that comes with a well-maintained and reliable vehicle, we created the *Fitzgerald Buyer Protection Plan.
- When our customers told us they wanted to purchase high quality used cars and trucks with the same confidence they experience with new ones, we introduced the Fitzgerald Certified Used Vehicle.
- Additionally, our Appraisal Process, 150% Best Price Guarantee, and many features of this web site are in response to customer feedback. We invite you to email us with your ideas and suggestions.
What is the “FitzWay”?
The FitzWay is a term used often at Fitzgerald Auto Malls in a variety of settings. The FitzWay means honesty, good faith, and great service. Our customers have helped us define the FitzWay over the years.
Buying Cars the FitzWay:
- Posted Prices: Customers are treated the FitzWay in our on-line showroom and in our brick and mortar showrooms where the delivered price is posted on every vehicle we offer. An Internet price is available to every customer, without even giving your email address.
- Certified Cars: The FitzWay is the peace of mind you can expect when you choose a Fitzgerald Certified Used Vehicle, or a factory certified vehicle, because of our comprehensive inspections beyond just the state required safety inspections.
- 150% Best Price Guarantee: The FitzWay is the confidence that you paid the best price after your purchase. Only Fitzgerald guarantees the price you paid was the best price for 5 days before you buy, and for 5 days after you buy. Signed buyers orders are the only price that most dealers are required to stand by, but because Fitzgerald quotes the Delivered Price, a legal distinction, you can have confidence that our prices will be honored. If you want a signed buyers order, just ask.
- We’ll take it back: The FitzWay is our 5 Day Used Vehicle Return Policy. If you’re not completely satisfied with a used vehicle (excluding as-is), you may return it within 5 days and 250 miles for a full refund. Our settlement manager will put that in writing.
- Loaner Car: The loaner car is the FitzWay of making sure you never have to worry about alternate transportation when you bring your car to one of our service departments. We know that customer’s schedules are already hectic, and arranging for people to pick you up could become a headache. With our loaner car program, you retain your independence because we take care of getting you back on your schedule.
Service the FitzWay:
- Buyer Protection Plan: The FitzWay in service starts with your very first appointment for your free oil change. The buyer protection plan helps you maintain your vehicle according to factory recommended schedules, and offers discounts and no charge inspections to get the most out of your ownership experience. Coupled with the Loaner Car program, the Buyer Protection plan is a lifetime of worry free ownership.
- Systems, not just smiles: Fitzgerald Auto Malls has great people, and our people are brought into a system they helped create that is certified to the ISO9001: 2000 standards for Quality. We’re subjected to audits twice a year to prove that our customers are pleased with the treatment by our staff and the quality of our service. Even the tire pressure gauges used by technicians to check your tires are calibrated to a standard set by the National Institute of Standards and Technology.
- Ethics Award: Fitzgerald is the only car dealership ever to receive an Ethics Award from National Capital Chapter of the Society of Financial Service Professionals, in partnership with George Mason University.
Community Involvement the FitzWay: - Child Safety: The FitzWay is our commitment to child safety, through the training of our staff in the National Highway Traffic Safety Administration’s comprehensive curriculum for checking and installing car seats. Each month Fitzgerald offers child safety inspections by appointments at different dealerships. In addition, there is a monthly event that has become the role model for the country.
- Helping the Environment: The FitzWay is our commitment to preserving the environment. Fitzgerald is committed to recycling 80% of the solid waste generated at each facility. From scrap metal to fluorescent light bulbs, Fitzgerald recycled more than 3 Million pounds of material in a single year.
- Green Power: The FitzWay is about doing our part to reduce the effect of fossil fuels on the environment. All of the electricity at Fitzgerald facilities is purchased from Green renewable energy sources, mostly Wind Power at all of the dealerships in Maryland.
|
GM Tools
